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For the first year the connected services will be free – though after that there will be some form of monthly charge via the telecom company. Such roaming costs the consumer no additional money, as it’s all handled behind the scenes by AT&T. Though, just like your cell phone you can also put it into airplane mode should situation warrant.ĭespite the AT&T partnership the unit will work overseas just fine, via service provider roaming partnerships. On the unit itself you can see the continual 3G connectivity icon displayed at the top – just like your cell phone. 3G Connectivity – Livetracking & Safety Alerts: Proof of that was evident as the head of AT&T’s mobility division was actually in the booth when I visited. This is somewhat unique in the sports tech world as most sports tech companies tend to ‘go it alone’ when it comes to product development, rarely (actually, never) interfacing with telecom partners in a true partnership. To enable this Timex has partnered with AT&T and Qualcomm, where AT&T has lit up much of the connectivity based scenarios. But more than just connectivity – connectivity straight to the internet, without the need for a phone on your person.
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– Instant messaging application (no phone required)Īs you can see, there’s a huge emphasis on the connected side. – SOS Mode (safety alerts, no phone required) – Live Tracking via 3G (no phone required)
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– Embedded 3G chipset in the watch itself At a glance, here’s the significant new features: It breaks through new areas not offered on any previous GPS running watch – Timex or otherwise. Without question this is Timex’s most advanced running watch to date. I’ve had good hands-on time with all four of them, so let’s start for now by diving into the Timex One GPS+. Later today I’ll circle back with more detail on the other three fitness devices (updated: available here), which include an activity tracker, a basic GPS running watch, and a smartphone connected running watch complete with push notifications. The four new products range from $99 to $399, and cover everything from basic GPS functionality to a high-end integrated live tracking running watch with music capabilities.įor this post I’m going to focus on the Timex One GPS+ unit, which is their new flagship GPS running watch. On the website, Timex highlights that the watches are “Inspired by the America that made us.Today at Outdoor Retailer Timex has announced a slew of new products into the fitness and outdoor market.
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The collection includes four dial colors that sell for $495. To avoid issues with the FTC, they included the words “Swiss movt” on the face of the watch. While the watch is mainly American-made, Timex includes that the quartz movement is actually Swiss. The guidelines state that all parts of a product must be made completely in the U.S. These components come together to create an elegant yet simple design.īut here’s the catch: the watch doesn’t fully comply with the FTC’s “made in America” guidelines. The crystal used for the face is impact-resistant Gorilla Glass 3, produced by Corning in Massachusetts. Foot Tanning in Minnesota and the brass is entirely American based. The watch is comprised of parts sourced from partners within the U.S. This new American-made watch is a homecoming for the Connecticut-based brand. That’s why the American Documents Collection is a big deal. “It’s all about efficiencies,” said PR manager Jim Katz, “We have a large watchmaking facility in the Philippines which can take over these tasks and do them more efficiently.” The Little Rock plant operated for 56 years before its closure.Īlong with outsourcing to the Philippines, Timex also brought production to other countries like India and China, where they ship internationally. In 2001, they closed their last American manufacturing plant in Little Rock, Arkansas. Although Timex Group USA is an American company, they haven’t made watches entirely in the U.S. This is a huge milestone for American manufacturing and watch-making in general. The collection, called “American Documents”, is entirely made in America–apart from the Swiss quartz movement. Known for their reasonably priced watches, Timex has been headquartered in Connecticut since 1854. Timex has launched a new collection of watches to commemorate its 165th anniversary.